CINCINNATI, OH, UNITED STATES, July 14, 2026 /EINPresswire.com/ — BrandRank.AI has revealed the completion of a strategic deal to purchase the core assets, technology, a chosen group of employees, and client relationships of Averi.ai, bringing AI-assisted content creation capabilities into the company's AI Content Readiness platform. Through this acquisition, organizations can now go straight from spotting areas that need improvement to generating content aimed at boosting their Answer Engine Optimization (AEO) strategy and growing their Recommendation Share™ across AI Answer Engines.
As AI Answer Engines increasingly serve as the go-to source for product suggestions and consumer advice, Answer Engine Optimization (AEO) has turned into a vital marketing practice. Achieving success requires more than simply publishing high-quality material—it demands content that enables AI to understand, trust, and endorse a brand, thereby elevating its Recommendation Share™.
BrandRank assists organizations in tackling this challenge by evaluating how brands appear in AI-generated responses, pinpointing improvement opportunities, and offering actionable guidance. Now, with Averi's technology incorporated, clients can create content directly from those suggestions, establishing a continuous loop from measurement through execution.
"AI has fundamentally changed how brands earn attention and trust," said Pete Blackshaw, CEO and Co-Founder of BrandRank.AI. "Brands do not only need more content. They need the right content. By integrating Averi's technology into BrandRank, we are helping organizations act immediately on our recommendations with content specifically designed to improve how AI understands and recommends their brands."
"Writing quality content is the best way to connect with new customers," said Matthew Bellows, CEO of Averi.ai. "but the technical and operational challenges of doing so are significant, especially with the rise of AI Answer Engines and purchasing agents. The team at Averi built software to help our customers solve those issues. We are very happy to bring our product to BrandRank, integrate it with their incredible platform, and help them serve their customers even better."
At the heart of the platform lies Recommendation Share™, BrandRank's own metric for assessing brand power in AI-generated answers. It monitors how often a brand gets recommended by AI Answer Engines compared to its rivals across key category and buying questions. When paired with BrandRank's AI Content Readiness framework, customers can pinpoint the content most likely to boost their recommendation strength and competitive standing.
"With BrandRank's platform, our customers know where they need to improve, and this acquisition will help them move faster," said Hank Hudepohl, Co-Founder and Chief Product Officer of BrandRank.AI. "The addition of Averi's technology allows customers to generate content directly from BrandRank's recommendations. It transforms AI Content Readiness from a diagnostic into an ongoing operational capability."
The combined platform gives organizations the ability to:
• Measure AI Search Visibility, AI Content Readiness, Brand Vulnerability, and Recommendation Share™
• Identify content gaps and competitive opportunities
• Generate AI-ready FAQs, educational articles, product content, and comparison pages based on BrandRank recommendations
• Publish and optimize content
• Track improvements over time to understand which actions increase Recommendation Share™
This acquisition advances BrandRank's objective of helping businesses optimize their brands for AI search and recommendations by linking analytics, suggestions, and content creation into a single workflow. The unified platform provides enterprises with a comprehensive Answer Engine Optimization (AEO) solution for measuring, enhancing, and expanding their Recommendation Share™.
The new features will start becoming available to BrandRank clients later this year. The financial details of the transaction were kept private.
On August 12, Pete Blackshaw and Hank Hudepohl will present a live customer webinar at noon to explore Recommendation Share in greater depth—what it is, how it's measured, why it matters, and ways to enhance it.
About BrandRank.AI
BrandRank partners with leading global brands to build trust and purchase intent by uncovering weaknesses, insights that drive sales, and expansion opportunities across AI answer engines. As a SaaS platform, we monitor all major answer engines to boost visibility and “Recommendation Share,” confirm content is AI-ready, and rigorously evaluate brand claims and instructional precision. See our Analytics Platform in Action.
For more information, visit www.brandrank.ai.
Pete Blackshaw
BrandRank.AI
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