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Birdfy is attending IFA for the first time after a landmark year in which the company surpassed one million total units sold worldwide.
Birdfy, a top innovator in intelligent birdwatching technology, is making its inaugural appearance at IFA following a milestone period during which the brand exceeded one million units in global cumulative sales. At the exhibition, Birdfy is unveiling its newest offerings as it explores fresh opportunities for backyard bird observation and expands its footprint across Europe.
Since its founding six years ago, Birdfy has broadened its product range to capture more avian moments—from feeding and bathing to nesting. This first IFA appearance brings that expanded vision to Europe’s technology stage, underscoring the brand’s momentum amid rising interest in novel ways to watch and connect with nature.
Key products include the Birdfy Feeder Metal 2 4K, the company’s flagship 4K smart feeder; the Birdfy Bath Pro, which uses a dual-lens camera system to track birds as they drink, bathe, and splash; and the Birdfy Nest Duo, equipped with two cameras offering complementary views from inside and outside the birdhouse. Birdfy’s IFA lineup has also garnered awards from two leading tech publications: Trusted Reviews gave the Birdfy Feeder Metal 2 4K a Best in Show honor, while PC-WELT named the Birdfy Feeder Wood among its Best of IFA picks.
“Birdwatching has always been about curiosity — noticing what’s around us and wanting to know more,” said Allen Chen, Founder and CEO of Birdfy. “Our first IFA is an opportunity to deepen our connection with bird lovers across Europe and show how technology can open up new ways to experience and appreciate nature in everyday life.”
Birdfy views smart birding as more than just a consumer-tech category. Its mission is to use technology as a bridge between people and the natural world, helping more individuals notice, understand, and care for the wildlife around them.
Stop by Birdfy at IFA 2026 (Hall 2.2, Booth 138).
About Birdfy
Birdfy — the premier brand in smart birdwatching solutions — has been dedicated to developing cutting-edge smart products that redefine backyard birdwatching since 2020. Designed for bird enthusiasts of every skill level, its offerings include smart feeders, bird baths, birdhouses, and innovative add-ons. Birdfy strives to enhance the fun, joyful, and personalized backyard birdwatching experience by delivering more eco-friendly, sustainable innovations.
For further details, visit www.birdfy.com or contact press@birdfy.com
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