Co-founder Steven Liu contributes over 30 years of medical device design experience to the firm’s UX/UI and human factors practice.
Areteworks Product Design, Inc., a company specializing in UX/UI design and human factors for medical devices, healthcare applications, and scientific instruments, is highlighting how co-founder Steven Liu’s more than three decades of healthcare design expertise assists teams in developing intuitive products. Liu’s portfolio includes work on Class II and Class III medical devices, and his contributions have been recognized in Forbes ASAP and Smart Computing. Established in 2002, the firm merges clinical knowledge, UX/UI design, and human factors, adapting its approach to the specific requirements, schedule, and financial constraints of each project.
Liu launched his career in 1992 at Hauser Design, at that time one of the top three medical product design companies in the United States. He subsequently worked with various startups before coming back to healthcare and helping to establish Areteworks. “I’ve always wanted my work to help people,” said Steven Liu, Co-founder of Areteworks Product Design, Inc. “At Areteworks, that begins with listening closely and understanding what people need, including the things they don’t put into words. We turn that understanding into medical devices and healthcare applications that feel intuitive and help people work with greater confidence.”
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The Areteworks portfolio features contributions to Edwards Lifesciences’ HemoSphere, Medrad’s Mark 7 Arterion, and Thermo Fisher Scientific’s NanoDrop One and OMNIC Paradigm. These initiatives span critical care, medical procedures, and scientific workflows. For Medrad’s Mark 7 Arterion, Areteworks crafted the touchscreen user experience; in a Bayer survey of 125 customers across four nations, 97% indicated they would recommend the system, and 92% perceived an advantage over their previous injector.
The company’s methodology draws on years of observation in operating rooms, intensive care units, catheterization labs, and laboratories. “Research, workflow design and prototyping can sound time-consuming and expensive,” said Liu. “With experience and a well-organized approach, much of this work can be done quickly and thoroughly. We know which questions to ask and where deeper investigation is needed. We focus on what each project needs, whether that’s a UX review, workflow design or usability testing.”
Clients collaborate directly with Liu from research through design, working alongside their product, engineering, and human factors teams. This continuity ensures that the understanding gained during research remains connected to the final design, along with documentation to support development and FDA submissions when required. Areteworks offers user research, clinical workflow design, prototyping, and usability testing. When beneficial, Anxiety Maps help document where confidence breaks down and translate those findings into practical design decisions.
For more information, visit Areteworks Product Design.
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About Areteworks Product Design, Inc.
Areteworks Product Design specializes in UX/UI design and human factors for medical devices, healthcare applications and scientific instruments. Founded in 2002, the firm provides user research, clinical workflow design, Anxiety Maps, prototyping and usability testing. Clients work directly with experienced designers to create intuitive workflows and products people can use with confidence, with documentation to support development and FDA submissions when needed.
Media contact
Linda Newton
linda.newton@areteworks.com
https://areteworks.com/ux-company-contact-us/
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